Inbound marketingSolve the challenges and goals your ideal buyer has and watch the leads come to you.
Our service delivers an inbound marketing solution that takes care of every buyer at which ever stage of the buyers journey they’re in, from first-time visitor all the way through to loyal customer.
Collaboration, and working together is what we’re about. We’re your virtual marketing team doing effective inbound marketing getting you the results you want.
It all starts with an effective strategy
Every inbound marketing project starts with laying out the strategy. We work closely with you and your team to find out what will make inbound marketing effective for your tech company. Your tailored plan removes all the guess work and sets you up for success.
We start creating your lead generation machine by creating rich content that your ideal buyer will love. This can include whitepapers, ebooks, webinars, infographics, and calculators. This creates conversion opportunities to turn your visitors into qualified leads for your sales team.
Then we optimise content for search engines and visitors by analysing the performance of landing pages, calls to action, and your website to maximise lead production.
Do you have one site you go to more than others to find the most up to date information about a particular industry? That’s one of our goals when creating content for your tech company. To turn you into the leading authority in your space.
Doing this will drive more traffic, build trust, and ultimatly lead to more customers.
Imagine having a free 1 on 1 communication channel with your ideal buyers. That’s what email marketing gives you. According to a study by Campaign Monitor for every $1 spent on email marketing $44 is made in return.
By aligning your tech company with your ideal buyers we can segment and tailor content that will make them want to open and read your emails so that we can move them further along in the buying journey.
With today’s technology you can now target your audience better than ever before. Advertising is no longer a blunderbuss approach, throwing something at the wall and seeing what sticks. You can now target your ads so you reach your ideal buyer at the right place, at the right time so you can solve their challenges and turn them into an advocate for your tech business.
Let’s discuss your inbound strategy
Excited for inbound, or want to hear more about how we can help you generate more leads through your website and online presence? Our team is always happy to discuss ways we can deliver the results you need.